Part of the "D3 - Destination Downtown Douglasville" initiative
Create a downtown that people come to, not just pass through, by using the Highway 92 relocation as an opportunity to reimagine Downtown Douglasville, increase community comfort with downtown development, generate renewed downtown energy, and create long-term anchor institutions/developments that attract visitors, residents, businesses, and new investment. Proposed anchors include mixed-use development, boutique hotel, adaptive greenspace at Douglasville Cemetery, and higher education presence.
Tracks average annual travelers visiting Downtown Douglasville.
Tracks boutique hotel construction cost range if a new hotel is built.
Tracks whether anchor institutions and developments support downtown sustainability into the future.
Tracks whether higher education presence supports downtown development through institutional location, facility, or student housing.
Tracks percent growth of the City of Douglasville population.
Tracks starting cost benchmark for minor adaptive greenspace upgrades such as park benches and signage.
Tracks boutique hotel use through hotel-room activity in Downtown Douglasville.
Tracks tactical urbanism efforts that transform public spaces such as parking deck, O’Neal Plaza, Church Street, and anchor sites.
Tracks number of tactical urbanism campaigns held in Downtown Douglasville.
Tracks increased foot traffic in Downtown Douglasville.
Tracks adaptive re-use of Douglasville Cemetery as greenspace with walking paths and active recreation uses.
Tracks percent of total City of Douglasville population aged 25 to 44.
Tracks public-private partnerships needed for downtown anchors and development opportunities.
Tracks completion of tactical urbanism installation aligned with the Highway 92 relocation grand opening.
Tracks percent of total City of Douglasville population living in Downtown Douglasville.
Tracks percent growth in property taxes generated by Downtown Douglasville properties.
Tracks completion of the short, medium, and long-term implementation phases for To, Not Through.
Tracks RFPs, development agreements, and partnership structures needed for anchor development.
Tracks whether mixed-use development adds downtown residential options through apartments or condominiums.
Tracks mixed-use development construction or adaptive reuse progress.
Tracks downtown improvements that make the area more walkable and attractive after Highway 92 relocation.
Tracks coordination among local businesses, community organizations, public sector entities, private developers, non-profits, and higher education institutions.
Tracks whether local funding sources such as tax abatements, TAD/CID, SPLOST, community foundation funding, individuals, private entrepreneurs, higher learning grants, and industry donations are pursued.
Tracks new capital investment and development expenditures in Downtown Douglasville.
Tracks percent growth in sales tax revenue from Downtown Douglasville businesses.
Tracks increased customer traffic in Downtown Douglasville.
Tracks average attendance of community events in Downtown Douglasville.
Mixed-use space: likely $100-$250 per square foot depending on size, location, furniture, fixtures, equipment, and whether repurposing an existing structure or constructing new. Boutique hotel: new hotel likely $450-$700 per square foot. Adaptive greenspace: minor upgrades such as park benches and signage could start as low as $15,000, with costs rising by scope. Higher education presence: mainly institutional partnership dollars; could cost nothing unless Douglasville/Douglas County enters a split-funding arrangement.